Strygoo Privacy Policy

Effective Date: 25/04/2025
Last Updated: 25/04/2025

Welcome to Strygoo (“we,” “us,” “our”). We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.strygoo.com, in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR) and other applicable data protection laws.

1. Who We Are

Strygoo BV is a Belgian company specializing in smart, data-driven rodent control solutions. Our services include:

SmarTrap: A SigFox/LoRa-connected multi-catch trapping device effective against rats in urban areas. It utilizes smart sensors and a patented TRUST algorithm to provide real-time data on rat activity.
Strygoo Portal: An online platform that offers 24/7 monitoring and alerts on rat activity, catches, battery status, bait presence, and liquid levels. It allows for remote management and data analysis to improve efficacy.
SmartCovers: Aesthetic and sustainable covers for SmarTraps, designed to blend into urban environments and protect the devices from external elements.

For any questions about this policy or your rights, please contact us at:

📧 Email: info@strygoo.com
📍 Address: Strygoo BV, 2440 Geel, Belgium

2. Personal Data We Collect

We may collect and process the following categories of personal data:

Identity Information: Name, email address, phone number
Technical Information: IP address, browser type, device identifiers, time zone, operating system
Usage Data: Pages visited, time spent on pages, navigation patterns
Location Data: Approximate location derived from IP address
Cookie Data: Information collected through cookies and similar tracking technologies

3. How We Collect Your Data

Your personal data is collected through:

Direct Interactions: When you fill out contact forms, subscribe to newsletters, or communicate with us via email.
Automated Technologies: As you interact with our website, we automatically collect technical data about your equipment, browsing actions, and patterns using cookies and similar technologies.
Third-Party Services: We utilize third-party services such as Google Analytics, Meta Pixel, LinkedIn Insights, and HubSpot to collect data for analytics and marketing purposes.

4. Legal Basis for Processing Personal Data

We process your personal data based on the following legal grounds:

Consent: For sending marketing communications and using non-essential cookies.
Contractual Necessity: To fulfill our obligations under a contract with you.
Legal Obligation: To comply with legal requirements.
Legitimate Interests: For improving our services, website functionality, and conducting marketing activities, provided that these interests are not overridden by your rights and interests.

5. How We Use Your Data

We use your personal data to:

Respond to inquiries and provide customer support
Send newsletters and marketing communications
Analyze website usage and improve our services
Manage and monitor our products and services
Comply with legal obligations

6. Sharing Your Data

We do not sell your personal data. However, we may share your data with:

Service Providers: Third-party companies that provide services on our behalf, such as analytics, marketing, and customer relationship management.
Legal Authorities: When required by law or to protect our rights and safety.

Some of these third parties may be located outside the European Economic Area (EEA). In such cases, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses, to protect your data.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which we collected it, including:

Marketing Communications: Until you unsubscribe or withdraw consent
Contact Form Submissions: Up to 24 months
Analytics Data: As per the retention periods set by our analytics providers

8. Your Rights Under GDPR

Under the GDPR, you have the right to:

Access: Request access to your personal data.
Rectification: Request correction of inaccurate or incomplete data.
Erasure: Request deletion of your personal data.
Restriction: Request restriction of processing your data.
Data Portability: Request transfer of your data to another service provider.
Objection: Object to the processing of your data for certain purposes.
Withdraw Consent: Withdraw consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

To exercise any of these rights, please contact us at info@strygoo.com.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:

Secure servers and encryption
Access controls and authentication
Regular security assessments

10. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience, analyze site usage, and assist in our marketing efforts. You can manage your cookie preferences through our cookie consent banner or your browser settings.

11. Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us to request deletion.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

📧 Email: info@strygoo.com
📍 Address: Strygoo BV, 2440 Geel, Belgium